👀 Peek Behind the Curtain of Successful Bundle Strategies

Published 3 months ago • 3 min read

Destini Copp

Your weekly dose of marketing advice to help you grow your online digital product business

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Hey Reader,

I came across this interesting chat on LinkedIn this week, started by a well known entrepreneur. The hot topic? All about growing your email list and leads.

The big question on the table? What's the best way to do this: Paid ads or posting in "reels" trying to get leads for free.

Of course, I had to jump in and say there are other ways.

And one of them includes bundles!

But wait. If you're thinking that hosting a free bundle is just a way to grow your email list...

I want you to think bigger.

In the latest episode of the Creator's MBA podcast, I’m hanging out with Kate Doster, the OG of bundles herself, to get into the nitty-gritty of making money with bundles.

It's not just about freebies versus the paid stuff; we're talking about smart ways to turn these events into cash.

And here's the kicker: you can actually make money off free bundles.

Think upgrades, special deals, affiliate links, and those VIP spots that everyone wants.

Plus, these leads are gold for your next big launch.

Listen in here.

Ep # 160: Money-Making Magic of Bundles: Kate Doster Spills the Beans

Back to Business Bundle

Speaking of bundles, I'd love for you to check out Kate's Back to Business Bundle.

You can see first hand how you can turn a free bundle like this into big bucks. I mean, how she set this up was absolutely genius!

The Back to Business Bundle has both a Free and Premium Tier.

The Premium Tier has over $10,539 worth of courses and templates that normally sell for $50 or above for just $97.

And these aren’t made-up “valued at” numbers either.

All these resources are actually for sale on the contributors’ websites for exactly what they are valued at in the Bundle.

That breaks down to less than $1.26 per item.

Plus, you get a bunch of bonus items - like entries into daily raffles with prizes valued at up to $997, co-working sessions (one of them hosted by yours truly), live panels and more.

And the Free Tier is pretty zesty too with over 100 items for you to pick and choose from that all normally sell for up to $49.

So click here to snap up all the goodies the Back to Business Bundle has to offer. (Your piggy bank & future customers, will thank you.)

Cheers to your digital product business success,

Destini

CEO of Destini Copp, HelloContent, & HobbyScool

Digital Product Consultant

💕

Favorites & Finds

$30 for all the contracts you need

My attorney friend, Braden, has an amazing offer called the Contract Club. It’s $30 and includes dozens of contract templates and terms.

And no that wasn’t a typo.

Check it out here [affiliate link].


🎓

Learning Hub

If you’ve been curious about putting your digital products in an e-commerce shop, like my HelloContent shop, check out this audio summit [affiliate link].

You'll discover if a digital product shop is right for your business.

👀

Behind the Curtain

My new and revised website is LIVE!

Check out this podcast episode where Sarah and I dive into the challenges I had and how we addressed them during this website revision.

Enjoy our emails? Forward to a friend and let them know where they can subscribe and get access to my new Digital Product Growth Kit. (Hint: it’s here)

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