Hi, there, I'm Dr. Destini Copp! I help business owners turn their digital products into predictable revenue—using growth flywheels + AI.
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Your course or membership could have an app too
Published 11 days ago • 4 min read
Welcome to Creator’s MBA! Your weekly, 5-minute playbook for growing consistent digital product revenue using AI and growth flywheels. Trusted by 12,000+ business owners. Was this sent to you? Subscribe here so you don't miss the next one.
Friday, I sat down at 5pm with an idea: What if I could turn our printable planner into a real app for Craft & Create Club members?
By 9pm—it was done. (I took an hour break for a pizza dinner & a glass of wine. But still.)
I used a no-code tool called Lovable, and in just a few hours, the HobbyScool® Crafter’s Hub was live: fully functional, beautifully organized, and now the most valuable bonus inside the membership.
And honestly? I couldn’t believe how easy it was.
What started as a simple PDF is now helping members stay creative and consistent every single week.
And I built it myself, just by asking the AI questions.
This week, I’m sharing exactly how I did it, plus a free tool to help you map out your own AI-powered upgrade (even if you’re not techy and don’t know where to start).
Tired of feeling like you have to be online 24/7 to run a membership?
You’re not alone—and I used to believe that too. But in this week’s Creator’s MBA episode, I’m sharing how I run multiple profitable memberships without a traditional online community.
Instead, I use live monthly workshops, private podcast Q&As, AI assistants, and strategic automations that support members while protecting my energy.
If you've felt burned out by the idea of being “on” 24/7, this episode is your permission slip to build a membership that works for you.
🎙️ How I’m Using AI to Transform My Digital Products & Memberships
I recently joined Monica Froese on the Empowered Business Podcast to share the exact AI tools and strategies I’m using to scale my business without working around the clock.
I break down how I’m using:
AI onboarding bots that guide students to what they need
24/7 AI voice clones trained on my content
SMS accountability bots for student follow-up
Newsletter strategies that get saved in Gmail folders
And the game-changer: custom GPTs trained on years of my expertise
One listener even said using my AI clone felt like I was right there beside her. 🤯
If you're curious how to integrate AI into your business without losing your personal touch, this episode is packed with takeaways.
📌 BEHIND THE SCENES: HOW I TURNED A PRINTABLE PLANNER INTO A NO-CODE APP USING LOVABLE
You know that feeling when a bonus becomes the best part of your offer?
That’s exactly what happened when I took our HobbyScool® Craft Projects Planner (originally a simple printable) and turned it into a fully functional, member-only app—using zero code and zero tech overwhelm.
It’s called the HobbyScool® Crafter’s Hub, and it’s now one of the most valuable bonuses in our Craft & Create Club membership.
In my latest post, I’m sharing:
Why I decided to digitize our planner
How I built the entire app solo using Lovable (in less than 4 hours!)
The 5 best features—and how it keeps members inspired
How you can turn your own digital product into an app with no tech skills required
P.S. Want to do something similar with your own course or membership?
🌿 Meet Sage, Your AI Upgrade Guide — a free tool that shows you exactly where to add AI inside your offer to improve student or member results and save time. No tech experience needed.
If you had told me Friday morning that I’d be launching an app by dinnertime, I wouldn't have believed it.
The truth is, you probably have something right now in your course, membership, or program that could be leveled up with a little AI or a simple system shift.
You might be one question (or one Friday night) away from your next game-changer.
Talk soon!
Destini
Business Growth Coach & (weekend app builder!)
Host, Creator’s MBA Podcast
P.S. 🌿 Sage is a free AI-powered tool I created to help you find your biggest AI opportunities for improvement in your digital products—without tech overwhelm.
In just 2 minutes, you’ll walk away with: ✔️ A personalized plan tailored to your offers ✔️ 2–3 AI tools you can use now ✔️ Zero guesswork
Certified Business Growth Coach for Digital Product Entrepreneurs
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Welcome to Creator’s MBA! Your weekly, 5-minute playbook for growing consistent digital product revenue using AI and growth flywheels. Trusted by 12,000+ business owners.
Hi, there, I'm Dr. Destini Copp! I help business owners turn their digital products into predictable revenue—using growth flywheels + AI.
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Welcome to Creator’s MBA! Your weekly, 5-minute playbook for growing consistent digital product revenue using AI and growth flywheels. Trusted by 12,000+ business owners. Was this sent to you? Subscribe here so you don't miss the next one. If you’ve been creating great content but still feel like your revenue isn’t matching your effort, I'm here to help. This week, we’re digging into two of the biggest questions I get from digital product creators: “How do I turn my free content into actual...
Welcome to Creator’s MBA! Your weekly, 5-minute playbook for growing consistent digital product revenue using AI and growth flywheels. Trusted by 12,000+ business owners. Was this sent to you? Subscribe here so you don't miss the next one. There’s been a lot of uncertainty lately around how AI fits into digital products and if you’re feeling that too, you’re not alone. Lately I’ve been hearing questions like: Are courses still relevant? Is AI replacing courses and memberships? Do people even...