I read Zuckerberg's manifesto about AI. Here's where I disagree.


Creator's MBA · Sunday Edition

Creator's MBA

The Sunday Edition

Your weekly, 5-minute playbook for growing consistent digital product revenue using AI and growth flywheels.


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In this issue

→ What Mark Zuckerberg's memo on AI and small teams got right

→ What actually changed when I took my own business apart

→ Three episodes of the show worth catching up on

→ AI in Action Summit opens September 15, free to attend


Deep Dive

The One-Person Company Is Already Here

Mark Zuckerberg wrote 6,500 words this year predicting that small teams would run real companies with AI. I read it and thought about my own two businesses, because that's not a prediction for me anymore. It's just how things already work.

I wrote up what that actually looks like from inside mine, including the work I stopped doing and the handful of things I never will → The One-Person Company Is Already Here

A few episodes already dig into this. Here are three to check out:


The Creator's MBA Show

Three Episodes Worth Catching Up On

Episode 275

I Took My Whole Business Apart (Here's What AI Changed)

The stage-by-stage flywheel rebuild. What I kept, what I cut, and where I think AI is taking this next.

Listen →

Episode 279

I Bought a Domain on Vacation and Built a Second Company

How HobbyScool actually started, and why I knew from the beginning I'd sell it.

Listen →

Episode 280

Three Contractors, Five Hours a Week, One Business I'm Selling

Kate Kordsmeier asks how five hours a week actually works, including the report I read twice a day and the two things I won't hand to anyone.

Listen →

AI in Action Summit · Sept 15–17

A summit built to show you the systems, not just talk about them

Free, and everything unlocks Tuesday, September 15 at 9am ET. 22 workshops, real creators walking through the AI systems actually running their businesses right now, not talking about AI in theory. One of my sessions is the whole map of the system running both of my businesses. Another is the math behind running twelve summits a year. And Thursday, I'm taking one stuck thing from the room and building it live on screen.

Free through Friday, September 18 at 9am ET

VIP Pass keeps all 22 workshops plus 13 premium resources worth $1,700+, for life. $47 through Tuesday, September 15, then $67.

Register Free →

Before You Go

AI in Action Summit

Free, September 15–17. Real creators showing the AI systems actually running their businesses, not talking about AI in theory.

Register free →

The Creator's MBA AI Mastermind

Where the systems in this issue actually get built, with me, alongside other creators doing the same work.

See the Mastermind →

Newsletter Profit Club

The Mini Magazine Method and Teach & Pitch Method, for turning your newsletter into a product instead of a recap.

Join NPC →

See you September 15,
Destini

P.S. New episodes of the Creator's MBA Show go up every week on Apple Podcasts and Spotify, if the three above weren't enough → listen here

Dr. Destini Copp

Helping digital product business owners build consistent revenue with AI systems instead of a bigger team.

🎓 MBA professor and founder of the Creator's MBA AI Mastermind & Newsletter Profit Club
📈 12,000+ students taught
⚡ Growth flywheels, AI systems, revenue that compounds

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Creator's MBA Newsletter

I'm Dr. Destini Copp. Twenty-five years in marketing, seven running my own digital product businesses, and I write about what's working in mine right now.

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