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Welcome to Creator’s MBA! Your weekly, 5-minute playbook for growing consistent digital product revenue using AI and growth flywheels. Trusted by 10,000+ business owners. Was this sent to you? Subscribe here so you don't miss the next one. |
If you’ve ever felt like you’re doing everything right: building the offers, sending the emails, showing up consistently, but your results still feel unpredictable… you’re not alone.
Most business owners I talk to are working incredibly hard.
The problem isn’t effort. It’s that no one ever showed them how all the pieces fit together.
You don’t need another strategy or funnel.
You need a system that connects what you’re already doing, so your results compound instead of reset every month.
That’s what this week’s episode (and Sloan) is all about. 👇
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🎧 NEW EPISODE
Ever feel like you’re doing everything right, you’ve built the offers, you’re showing up, you’ve taken the courses, but your results still feel unpredictable?
This week on The Creator’s MBA Podcast, I’m walking you through the five systems that turn random results into predictable, compounding growth.
These aren’t shiny new tactics. They’re the essential building blocks behind every profitable creator business:
Attract → consistent visibility Engage → meaningful connection Nurture → trust that converts Retain → recurring revenue Advocacy → organic referrals
By the end, you’ll know exactly which system might be slowing you down — and how to fix it without adding more to your plate.
🎙️Listen in here: Website, Apple Podcasts, Spotify, and YouTube.
👋 If you enjoy the show, hit “Follow” in your favorite podcast app so you never miss a training.
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💡 MEET SLOAN: YOUR PERSONAL AI BUSINESS STRATEGIST
Ever wonder which of those five systems might be holding you back?
That’s exactly what Sloan helps you figure out.
In under three minutes, she’ll analyze your business, pinpoint your weakest system, and give you a personalized plan to fix it...instantly.
👉 Run Your Free Growth Diagnostic →
Think of Sloan as your first step into the Creator’s MBA Growth Flywheel. A simple, personalized way to uncover what’s really driving (or stalling) your growth.
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⚙️ BOOKMARK WORTHY
Let’s talk about why funnels fail (and what to do instead).
Funnels are one-way streets: someone discovers you, moves through your sequence, buys (hopefully), and…that’s it. End of the road.
But your business doesn’t stop there, right?
You still have people who didn’t buy yet, customers who did, and an audience waiting for what’s next.
That’s where the flywheel comes in.
Instead of pushing people through a straight line, a flywheel keeps your business in motion.
Each part fuels the next, so momentum builds even when you’re not actively “launching.”
Here’s what it looks like in action:
- Attract: Show up where your people already hang out...through content, collaborations, or community.
- Engage: Give them a small next step, a freebie to a tripwire offer, to move them closer.
- Nurture: Stay in touch with valuable, consistent content. That’s how trust builds.
- Retain: Support the customers who already said yes. Happy buyers come back.
- Advocacy: Celebrate their wins and make it easy for them to share.
Funnels convert once.
Flywheels keep spinning.
And the best part? Once these gears start turning together, your business builds momentum naturally, no constant re-launching required.
If you’re curious which part of your flywheel could use a tune-up, Sloan can help you find it in about three minutes.
👉 Run Your Free Growth Diagnostic →
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f you take one thing from this week’s email, let it be this: you’re not behind, and you’re not missing anything magical that everyone else knows.
You already have the pieces.
Now it’s just about connecting them so your business starts building real, predictable momentum.
Start with Sloan today. She’ll help you see exactly where your system is slowing you down.
Next week, I’ll show you how I use The Creator’s MBA Playbook to map out the next 90 days once you know your results.
You’ve got this,
Destini
Business Growth Coach & Graduate Marketing Professor
Host, Creator’s MBA Podcast
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Dr. Destini Copp
Certified Business Growth Coach for Digital Product Entrepreneurs
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💼 WORK WITH DR. DESTINI COPP
If you’re ready to grow your business with more strategy, systems, and AI, here’s how we can work together:👇
🧾 The Creator’s MBA Playbook Your 90-day business planning system for consistent growth: part textbook, part planner, part strategy guide. → Get the Creator's MBA Playbook System
🎓 The Creator’s MBA Lab Build rinse-and-repeat systems that create predictable revenue using AI and the Creator’s Growth Flywheel. Join The Lab →
💌 Newsletter Profit Club Turn your weekly newsletters into a profit center with affiliate marketing, sponsors, and your own offers. Join Newsletter Profit Club →
🎨 The $1M HobbyScool Experiment Follow along as I publicly build HobbyScool into a $1M+ creative wellness brand — and steal the systems, tools, and lessons along the way. → Get your first month free on Substack. Subscribe on Substack →
💬 1:1 Coaching (Limited Spots) Get unlimited Voxer support + a monthly Zoom session focused on your business growth plan. → Perfect if you want personalized accountability and a thought partner on call. Apply for Coaching →
🏢 For Learning & Development Firms Custom AI consulting and implementation to modernize your training programs, systems, and internal processes. Learn About AI Consulting →
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