Your whole holiday season, planned on Oct 28


Creator's MBA

The Event Edition

Events worth your time. Curated every Saturday.

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The Brief

Your whole holiday season, planned on October 28.

On Wednesday, October 28, I'm running the Black Friday Profit Party for Newsletter Profit Club and Creator's MBA Mastermind members, and even though Black Friday is in the name, we're planning a lot more than one sale.

We look at the whole season, from the beginning of November all the way to the end of the year and even into January, and we put together the campaigns for all of it. Black Friday is one of those campaigns, and it goes in the plan right next to everything else you're selling over those weeks.

Here's how the workshop runs and how to get in.


Don't Miss This

Black Friday Profit Party, Wednesday, October 28 at 1pm ET

You walk out with your November and December campaigns planned. It's a 90-minute live workshop from 1:00 to 2:30pm ET, and there are three parts to it.

First you map out the offers you already have, then you pick the structure for each campaign, and then you plan your calendar for the whole season. You'll use a live tool during the first two parts, so you're building your plan while we go.

The workshop is included for members of both programs, so if you join either one before October 28, you're in.

Newsletter Profit Club is for newsletter owners who want their emails to make money every time they send, and it starts at $47 a month.

Creator's MBA Mastermind is for digital product sellers who want more sales without more work, with AI running the marketing, and it starts at $97 a month.

Mastermind members get my personal feedback on their plan. After the workshop, you send me the holiday plan you built, and I'll review it and give you feedback.

Join Newsletter Profit Club →
Join the Mastermind and Get My Feedback →

The Lineup

Closes Sept 30 · Hosted by Sandra van der Lee · Free

Selling High-Ticket: Strategies That Work Now

A free guide where 14 business owners, me included, answer the same set of questions about how they sell their high-ticket offers. It comes down this Wednesday, September 30, so grab it this weekend if you want it.

View event →

Oct 5–9 · Hosted by Nadalie Bardo and Sharee Collier · Free

Collab & Connect Summit

Five days and more than 50 business owners on growing your audience and your income by working with other people. I'm teaching how I run twelve summits a year in five hours a week, and I'm on the Building a Collab Fuelled Business panel live on Monday, October 5 at noon ET.

View event →

Open through Oct 31 · Hosted by Steph Blake · Free

Behind the Build: AI Edition

A group of business owners each opened up one real thing they built with AI, and mine is The Folder That Writes Seven Newsletters a Week. Steph is also doing a live build on October 9 that's free to attend.

View event →

Runs hourly · Hosted by me · Free

Why More Content Won't Grow Your Newsletter Revenue

An hour on the three-part newsletter structure that came out of my six-month study, where I subscribed to 36 newsletters and logged every way each one made money. Sessions run every hour, or you can start watching right now.

View event →


Speaker Spotlight

Holly Ostrout, Books & Alchemy

Holly put together a private podcast season called The Making of a Damn Good Book, with 15 authors each talking for 20 minutes or less about what their book has done for their business. All 15 episodes are up, and it's free to sign up and listen through October 6.

Listen free through October 6 →


Now Booking

Apps close Oct 13 · Event Dec 8–10

Creator Pivot Summit: Contributors Wanted

I'm looking for operators who have actually executed a pivot and can walk through what it cost them. One 20 to 30 minute pre-recorded workshop and a lead magnet you host yourself, and contributors earn 50% on VIP pass sales they drive.

Apply by Oct 13 →

Apps close Nov 6 · Event Jan 19–21

The Flywheel Summit: Contributors Wanted

Five stages, and one contributor teaching each one: attract, engage, nurture, retain, advocate. Pick the stage you actually run in your own business and apply to that one. We review as applications come in and reply within five business days.

Apply by Nov 6 →

Apps close Jan 6, 2027 · Publishes Feb 1, 2027

The Agent Stack: Contributors Wanted

A collab guide of AI agents that run without their owners watching. Contributors send in one working agent plus the full build behind it, meaning the prompts, the tools, the triggers, and what broke the first time. It's free to contribute, you keep every subscriber from your own landing page, and you earn 50% on the pass and 30% on membership products. We're accepting people as they apply, so the sooner you're in, the more time you have to write up your build before the holidays.

Apply by Jan 6 →

Rolling · Apply anytime

Creator's MBA 2027 Event Series: Apply to Contribute

Every 2027 event is on one page with the dates and what each one needs. Pick the ones that fit what you teach and apply to those.

See the 2027 calendar →

Rolling · Apply anytime

HobbyScool 2027 Summits: Speakers Wanted

HobbyScool is my other brand, and it runs twelve free three-day craft summits a year with about thirty speakers in each one. Next year's lineup includes the Memory Keepers Summit, the Organized Living Summit, Paper Crafts & Cardmaking, AI for Makers, and the Elves' Workshop Summit. If you teach anything in the crafting world and you have at least 2,000 email subscribers, the schedule and the application are both on the speaker page.

See the 2027 lineup and apply →

Rolling · Apply anytime · Paid

Craft & Create Club: Workshop Instructors

This is the HobbyScool membership, and it runs one workshop a month. Instructors get $250 flat for each accepted workshop, and it's the same crafting audience as the summits.

Apply to teach →


See you next Saturday,
Destini

P.S. You can sponsor this newsletter. If you're hosting an event, a Featured Event spot (the blue box near the top) is $97 and a spot in The Lineup is $37. If you have a tool or a platform, you can sponsor my Sunday, Wednesday, or Friday edition for $300. See the details →

Dr. Destini Copp

Helping digital product business owners build consistent revenue with AI systems instead of a bigger team.

🎓 MBA professor and founder of the Creator's MBA AI Mastermind & Newsletter Profit Club
📈 12,000+ students taught
⚡ Growth flywheels, AI systems, revenue that compounds

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Creator's MBA Newsletter

I'm Dr. Destini Copp. Twenty-five years in marketing, seven running my own digital product businesses, and I write about what's working in mine right now.

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