profile

Creator's MBA Newsletter

The oldest emails in your account

Published 21 days agoΒ β€’Β 2 min read

Creator's MBA

The AI Edition

One AI tool. One workflow. Yours to use this week.

 

Was this forwarded to you? Subscribe here so you don't miss the next one.

The AI Insight

The Oldest Emails in Your Account

Every new subscriber gets them. You haven't read them in a year.

Your welcome sequence goes out to every person who joins your list, when they're paying more attention to you than they will at any other point. No other email you send gets that kind of traffic.

It's also probably the oldest thing in your account. Most creators wrote theirs in one afternoon, turned it on, and haven't opened it since. So the sequence greeting every new subscriber this morning still has old prices in it, links to pages that don't exist anymore, and a pitch for an offer you stopped selling last year.

 

The Build

Audit Your Welcome Sequence in 15 Minutes

Rereading five emails and checking every link and price by hand is the kind of job that sits on your list for months, so hand it to Claude instead.

If your Kit account is connected to Claude, you don't even have to paste anything. Ask it to pull the sequence. If not, copy the emails in.

This week's prompt

Here's my welcome sequence [paste your emails, or if Kit is connected: "pull my welcome sequence from Kit"]. Audit it and tell me: 1) What's out of date β€” prices, links, offers I no longer sell? 2) Does the first email deliver what my opt-in promised, and does it ask for a reply? 3) Does the sequence bridge to a paid offer, and where? 4) Where would a new subscriber stop reading? Give me the three fixes that matter most, in order.

You'll get back a short list, and it splits into two kinds of problems. The out-of-date items are quick, and you can fix those before lunch.

The structural problems take longer. A sequence that never bridges to one of your paid offers, a first email that doesn't ask for a reply, subscribers going cold after email two. Fixing those means rebuilding the sequence, and that's more than a morning edit.

 

Your Move

The Rebuild Is at 1pm Today

That second list is what we're working on this week inside Newsletter Profit Club. The Welcome Experience Makeover runs all week, and the live session is today at 1pm Eastern, where we rebuild welcome sequences together, from the first email through the bridge to your paid offer.

Join NPC this morning and you'll be in the room this afternoon with your audit results in hand.

Join Newsletter Profit Club β†’

See you at 1:00,
Destini

P.S. Tomorrow at noon Eastern I'm running the Q4 Money Map, the live session where we build your September through December plan. It's part of the Back Room, which is 47 dollars and also gets you all five Closed Door Talks panel recordings to keep β†’ lab.destinicopp.com/back-room

Dr. Destini Copp

Helping creators build predictable revenue with AI-powered business systems.

πŸŽ“ University Professor & Creator of The Creator’s MBA Mastermind & Newsletter Profit Club
πŸ“ˆ 20k+ students supported
⚑ Growth Flywheels, AI Systems, Rinse-and-Repeat Revenue

You can unsubscribe or change your email below. Please note that if you unsubscribe, you will not receive communication or updates about any products or courses you have purchased from us in the past.

130 Providence Oaks Pointe, Milton, GA 30004
​Unsubscribe Β· Preferences​

Creator's MBA Newsletter

A five-minute read, four times a week, on building consistent revenue in a digital product business using AI instead of a bigger team. Read by 8,000+ business owners.

I'm Dr. Destini Copp. Twenty-five years in marketing, seven running my own digital product businesses, and I write about what's working in mine right now.

Read more from Creator's MBA Newsletter
Dr. Destini Copp

Creator's MBA Β· Sunday Edition Creator's MBA The Sunday Edition Your weekly, 5-minute playbook for growing consistent digital product revenue using AI and growth flywheels. Was this forwarded to you? Subscribe here so you don't miss the next one. In this issue β†’ Why I gave myself 30 days and a $50,000 number, in public β†’ My numbers for September 1 through 5 β†’ What the first week already showed me about my marketing β†’ The five places my sales are coming from β†’ What to do if your revenue only...

3 days agoΒ β€’Β 3 min read
Ai in Action Summit Register Now

Creator's MBA Β· The Event Edition Creator's MBA The Event Edition Events worth your time. Curated every Saturday. Was this forwarded to you? Subscribe here so you don't miss the next one. The Brief What People Are Actually Building Right Now Christina Rava built interactive workbooks using Claude Artifacts. Kristin Maahs built an AI dashboard her own students actually use. Michael Deibert automated his AI chat memory across Claude, ChatGPT, and everything else he runs. That's the kind of...

4 days agoΒ β€’Β 3 min read
Ai in Action Summit Register Now

Creator's MBA The Flywheel Edition One flywheel stage, one AI move, one thing to do this week. Was this forwarded to you? Subscribe here so you don't miss the next one. Stage 1 of 5 Β· Attract More audience. Before the ads. AI can do the research. You still have to build the relationship. Do you sell a higher priced offer? If you do, this one's for you. And if you don't, stay with me anyway, because how you get in front of new people works the same whether you're selling $27 or $2,700. The...

5 days agoΒ β€’Β 3 min read