Quick behind the scenes…

The workshop I planned to deliver a month ago?

Scrapped.

Not because it wasn’t solid — but because the way I use AI in my own business has evolved that fast.

Over the past few weeks, I started assigning ChatGPT-5 the kinds of projects I’d typically give to a human employee or VA. Not little one-off tasks. Big, strategic, time-consuming projects like:

• Finding 100+ aligned speakers & affiliates for each of our 12 HobbyScool summits in 2026
• Mapping a full HobbyScool podcast tour strategy targeting HR directors, city managers, and loyalty program managers
• Rebuilding entire course modules + workshop flows based on updated trends and customer needs

And here’s the best part →

It handled every one of those projects faster, better, and with check-ins and approvals, just like an employee would.

That’s exactly what I’m teaching this week…

⚙️ BUILD YOUR AI OPERATIONS TEAMS (AND STOP DOING IT ALL YOURSELF)

This week, I’m going live inside The Creator’s MBA Lab to help you build your AI Operations Team and not in the “use AI to write faster emails” way everyone’s talking about.

In this workshop, you’ll learn how to:

• Analyze your business and identify high-leverage projects that AI can fully own
• Structure ChatGPT-5 prompts like SOPs and task briefs (so you can assign projects instead of asking for random outputs)
• Use my step-by-step AI employee workflow (check-ins, milestones, and approvals included)
• Watch real “over-the-shoulder” examples from my current projects (speaker research, podcast outreach, course rebuilds)

This goes way beyond using AI to draft a sales page.

It’s about installing a repeatable system that takes entire projects off your plate, so you can focus on thinking, leading, and executing at a higher level.

If you want to build this in your own business:

👉 Join The Creator’s MBA Lab here to get access to the live workshop and the upcoming Implementation Sprint Week
​or​
👉 Purchase the workshop separately (use code AIOPS for 30% off)

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Implementation Sprint Week (Lab Members Only):

Immediately after the live workshop, Lab members will get a full week of focused support to implement their AI Operations Team, plus a little extra motivation:

Submit your completed AI workflow and you’ll be eligible for:

• A spotlight in the HobbyScool email list (35K+ subscribers)
• A feature in the Creator’s MBA newsletter (12K+ subscribers)

No tech headaches. No payroll.

Just smart systems that give you your time back — so you can grow faster and breathe easier.

🎓 Included with your Creator’s MBA Lab membership

👉 Join now to get the workshop + sprint access →​

🎧 NEW EPISODE

There’s a major shift happening in the digital product space and the entire model is evolving.

This week, I brought on Monica Froese to unpack what we’ve both been seeing:

• Why self-paced courses are losing steam (and what’s replacing them)
• Key differences between B2B and B2C trends
• How GPTs + micro-apps are creating scalable, personalized learning
• What’s missing in the current landscape (and where the opportunity is)

🎙️Listen in here: Website, Apple Podcasts, Spotify, and YouTube.

⚡ QUICK TIP

When delegating a large project to ChatGPT-5, include a check-in point in your prompt (e.g., “Pause after the first 50 results and confirm before continuing”).

This one line turns the model from a “content generator” into a true project assistant and keeps it aligned with your strategy.

👉 Try it in one prompt this week and if you want my full project brief framework, join the live workshop on Wednesday (free inside of The Creator's MBA Lab).

📌 BOOKMARK WORTHY STRATEGY

#1. Speaker Research Prompt

“You are a research assistant. Build a list of 50+ potential speakers who teach or talk about [TOPIC]. Include name, niche, contact link, and speaking page. Pause after 20 and check in before continuing.”

#2. Podcast Tour Strategy Prompt

“Act as a podcast outreach strategist. Identify 30 podcasts listened to by [TARGET AUDIENCE]. Include host name, link, and submission guidelines. Confirm with me before starting outreach.”

#3. Course Update Audit Prompt

“You are an instructional designer. Audit this course topic: [TOPIC]. Identify outdated sections and opportunities for improvement. Provide a summary of recommended changes and wait for approval.”

Save these prompts in your swipe file and if you want the full playbook + templates, join me live in the AI Operations Team workshop Wednesday (free inside of The Creator's MBA Lab).

👉 Option 1: Join The Creator’s MBA Lab(Best value)

Get access to the live workshop, Implementation Sprint Week, templates, and ongoing support, all included with your membership.

​Join the Lab here​

👉 Option 2: Grab the Workshop Only​
Purchase just the workshop and get the full recording + materials (use code AIOPS for 30% off).

​Purchase the workshop here​

As always, I’m cheering you on.

Destini

Business Growth Coach & Graduate Marketing Professor

Host, Creator’s MBA Podcast

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P.S. Speaking at creative summits? The 2026 HobbyScool Summit Calendar is now live, with a unique themed event every month.

👉 Explore the events + apply to speak here​

P.S.S. Totally separate from today’s AI topic...if you’re wondering how to turn your newsletter itself into a revenue driver, listen to my recent interview on The Soulful Sales Podcast.

👉 Listen to the full episode here →​

Dr. Destini Copp Certified Business Growth Coach for Digital Product Entrepreneurs