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Creator's MBA
The Event Edition
Events worth your time. Curated every Saturday.
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Was this forwarded to you? Subscribe here so you don't miss the next one.
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This Week
The Amplify Lab Opens in Nine Days
Between HobbyScool and Creator's MBA I've been running affiliate programs for years, and on the HobbyScool side alone we've paid out $126,077 to 313 partners. That's revenue my partners brought in for me.
Most creators I talk to know they should have an affiliate program and never start one, because nobody explains the setup part: what commission to pay, who to ask first, and what you actually hand somebody once they say yes.
So I'm running a full week where we do the whole setup together, start to finish, and you come out the other side with a live affiliate program.
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Don't Miss This
The Amplify Lab · August 24 to September 1
A full week inside the AI Mastermind where members set up their affiliate program with me, and we use AI to build all of it. Here's what we work through:
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Pick the model and check whether your offer is ready for affiliates
Set the commission and work out what you can afford to pay
Choose your first partners and write the email you send to ask them
Build the promo materials including the swipe copy and graphics your partners will use
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It's included in the AI Mastermind, so if you're already a member you don't do anything except show up on the 24th. If you're not, joining before then gets you the whole week.
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The Lineup
Also On the Calendar
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August 17–21 · Hosted by Monica Froese
AI Exposed: The Claude Edition
Thirty-two sessions on how people are using Claude in their businesses, across Skills, Projects, Artifacts, Cowork, and Connectors. I'm on Wednesday at 3:10 Eastern showing the Cowork folder that writes all of my newsletters. The pass is $49 until Monica's kickoff call on the 17th and $69 after that, and it comes with 33 resources built by the speakers, including my Paid Newsletter Playbook. You join her free Skool community first and then the pass is in there.
Join the Collective →
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August 18–20 · Free · HobbyScool
Back-to-Creativity Summit
My other brand runs free creative summits all year and this is the August one, starting Tuesday. Three days, 34 speakers, everything from quilting and hand embroidery to polymer clay and watercolour. If you make things when you're not working, sign up before it starts.
Register free →
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In Case You Missed It
All Five Closed Door Talks Panels Are in the Feed
We wrapped yesterday. Flops, Offer Evolution, List and Email, AI Operator, and Business Model, with five to seven entrepreneurs on each one answering the questions they'd normally only answer in private.
A contracts course that sold one copy a month, repackaged as a $30 template library, has now made almost $200,000. Somebody paid $2,500 for a single solo email and it sent around 600 leads back. A 31-day event ran on automated workflows and finished 15 days early. That's the level these went to.
All five recordings are on the access page along with a free gift from every panelist, and they stay up through August 31.
Listen to all five →
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The Back Room · $47
Keep Everything and Build Your Q4 Plan With Me
The free recordings come down August 31. The Back Room is $47 and you keep all five panel recordings for good, plus the Closed Door Playbook, which walks you through the six decisions from the week and saves your answers as you go, searchable transcripts, and a one-page takeaway per panel.
It also gets you into the Q4 Money Map, a live 75-minute session with me on Thursday, August 20 at 12pm EDT where we build your September to December plan around the Creator Growth Flywheel: the one stage that's dragging your business, the one offer you lead with, and your promo calendar for all four months. If you can't make it live, the session is recorded and you keep the replay.
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Now Booking
Open Calls This Week
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Apps close Sept 4 · Event Oct 27–29
AI Newsletter Summit: Contributors Wanted
Applications close September 4. I'm looking for newsletter operators who can teach an actual tactic, and bonus points if you use AI in your newsletter workflow.
Apply by Sept 4 →
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Applications open now · All of 2027
The 2027 Creator's MBA Event Schedule Is Live
Next year's full calendar is up on the events page with real dates on every event, and applications are open across all of it. If you want to be on a panel or teach at a summit in 2027, go through the list and pick the ones that fit what you do. The dates are locked, so you can plan your year around them.
See the 2027 schedule →
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Apps close Oct 13 · Event Dec 8–10
Creator Pivot Summit: Contributors Wanted
It closes out the year and sets you up for Q1, with three pivot tracks covering offers, audience, and business model. I'm looking for operators at six or seven figures who've already made a real pivot and can teach the framework behind it.
Apply by Oct 13 →
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Rolling · Booking late 2026 and all of 2027
HobbyScool: 15 Summits Open for Speakers
The full 2027 lineup just went up and every theme on it is open, which is twelve summits next year plus the last three of this one. Speakers earn 50% on the pass, the order bump and the upsell, and they keep every subscriber they pick up. We've paid out $126,077 to 313 partners so far.
See all 15 themes →
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See you Wednesday at 3:10,
Destini
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P.S. If you're hosting something for digital product entrepreneurs, you can be in this issue. A listing in The Lineup runs $37 and a Featured Event callout at the top runs $97, and you write the copy yourself so it goes out the way you want it → book a slot here.
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Dr. Destini Copp
Helping creators build predictable revenue with AI-powered business systems.
🎓 University Professor & Creator of The Creator’s MBA Mastermind & Newsletter Profit Club
📈 20k+ students supported
⚡ Growth Flywheels, AI Systems, Rinse-and-Repeat Revenue
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