Creator's MBA

The Sunday Edition

Your weekly, 5-minute playbook for growing consistent digital product revenue using AI and growth flywheels.

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In this issue

→ The fastest money in your business isn't a new launch

→ A Get It Done Week to build three revenue-recovery engines (kickoff Wednesday)

→ Three episodes to queue for the beach

→ Free guides for all three: cart recovery, retargeting, and re-engagement

This Week's Deep Dive

The money is in the part of your funnel you're ignoring

Stop building the front. Start recovering the back.

Most creators have one move when revenue dips. Make something new. A new lead magnet. A new offer. A new launch. More work, all of it pointed at the front of the funnel.

Here's the thing. The fastest money in your business is already sitting in the back of it. The person who read your sales page and didn't buy. The cart abandoned at checkout. The 90-day-quiet subscriber who liked you enough to join and then went dark. They already raised their hand. Most of us never follow up.

That's not a traffic problem. It's a recovery problem. And recovery is the one part of your funnel you can build once and basically never touch again.

You don't write these by hand every time. You build them once, wire them to a trigger, and they run in the background while you do literally anything else. That's the whole idea behind an always-on engine. It works while you're at the beach.

I've written up the exact sequences for each engine on the blog, linked above. Reading them and building them are two different things, though. That's what this week is for.

We're building all three together this week. Kickoff is Wednesday at 2pm EDT, and the Boardroom thread stays open through the 24th so you actually get it done. Join the Get It Done Week here.

Queue these for the beach

Three recent episodes of the Creator's MBA Show worth a beach chair and a cold drink. Build the engines so the business runs while you actually unplug.

275: I Took My Whole Business Apart (Here's What AI Changed)

I took my entire business apart and ran it through the Creator Growth Flywheel. Where AI is taking the market, and why the human element still wins. Listen →

274: How 6 Founders Are Actually Automating Their Businesses

A roundtable on the real automations running in their businesses right now, and the workflows saving them hundreds of hours. Listen →

273: How Savannah Gilbo Cloned Herself With AI

Her best launch ever almost broke her business. Instead of hiring a team, she built an AI clone. Here's exactly what we built and why it works. Listen →

Before You Go

See you next Sunday,
Destini