Your subscribers actually WANT your offers (if you present them like this)


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Hi Reader,

This week, I'm excited to share a special podcast episode where I pull back the curtain on managing multiple successful businesses (including how I run HobbyScool with its 28,000+ subscribers with just one VA!).

If you've ever felt torn between different business ideas or wondered how to juggle multiple offers without burning out, you'll definitely want to give this one a listen.

I'm also super excited to announce my upcoming workshop this Wednesday on the "Teach & Pitch Newsletter Method." This is my proven framework for promoting your offers while maintaining (or even increasing!) engagement.

As creators, we all face that delicate balance of monetizing our newsletters without alienating our audience, and I'll be sharing exactly how to master this approach.

In my Bookmark Worthy section, you'll find my 5-part promotional newsletter template that you can implement immediately to transform how you present your offers.

Let's goooo!


🎧 NEW EPISODE

This week's podcast episode is a bit different and I think you'll love it!

I'm sharing a recent interview where I was on the other side of the microphone, opening up about what it really takes to run multiple successful businesses at once.

In this conversation with Ruth Poundwhite during The Mess of Success Summit, I pull back the curtain on how I manage my personal brand alongside HobbyScool (with its 28,000+ subscribers) and our various offerings.

And I don't hold back on the challenges! I share some of the difficult moments, pivots, and even mistakes I've made along the way.

You'll hear about the exact promotional calendar system I use to plan my entire year, how I make decisions about where to focus my energy, and why I've learned to say "no" to most opportunities that come my way.

Whether you're currently juggling multiple ventures or simply considering expanding your offers, I know you'll find both encouragement and actionable strategies in this conversation.

P.S. I also share how I run multiple successful businesses with just one main VA - proof that with the right systems in place, you don't need a huge team to accomplish amazing things!

🎙️Listen in here: Website, Apple Podcasts, Spotify, or YouTube.​

đź“… UPCOMING WORKSHOP

Have you ever noticed how some newsletter creators seem to effortlessly promote their offers while their audience keeps eagerly opening every email?

Meanwhile, others see their open rates plummet the moment they mention a paid product?

The difference isn't luck or a more forgiving audience, it's a strategic approach I call the Teach & Pitch Newsletter Method.

The Problem With Most Newsletter Promotions

Look at your own inbox. When a creator suddenly switches from helpful content to "Buy my thing!" messages, what happens?

If you're like most people, your interest goes away and your finger hovers over the unsubscribe button.

The most successful newsletter creators today rarely just "announce" their programs.

Instead, they weave their promotions into valuable content their audience can implement immediately, whether they purchase or not.

Master This Approach This Wednesday

Join me this Wednesday, April 16th for the Teach & Pitch Method Workshop where you'll learn exactly how to create promotional newsletters that maintain (or even increase!) engagement while driving sales.

In just 60 minutes, you'll discover how to:

  • Transform your launch-period newsletters into high-value content your subscribers actually want to read
  • Create "bridge content" that naturally connects your teaching topics to your paid offers
  • Use the 40/40/20 framework to balance value and promotion during launch weeks

What You'll Walk Away With

You're getting practical tools you can implement immediately:

  • Launch period content prompts that preserve engagement
  • The T&P Launch Newsletter Swipe File with real examples
  • Strategic timing guide for promotional content

I'll break down real examples of promotional newsletters that drove massive results, showing you exactly how to adapt these strategies for your own launches.

This workshop is for Newsletter Profit Club members and here are the details:

How to Join This Workshop

This exclusive workshop is available to all Newsletter Profit Club members. Not a member yet? Here's how to join:

→ Monthly membership: Just $19/month - Get immediate access to this workshop plus all upcoming sessions and our complete resource library

→ Annual membership: $197/year (Save over $30!) - The best value with two months free PLUS Expert Newsletter Review - get personalized video feedback on your newsletter ($197 value)

Teach & Pitch Newsletter Method Workshop Details:

  • Date: Wednesday, April 16th
  • Time: 12PM New York/Eastern Time

Can't make it live? No problem! A complete recording will be available in your member dashboard by Thursday morning.

đź’ˇ BOOKMARK WORTHY

Want to promote your offers without watching your open rates plummet?

Save this 5-part template that keeps subscribers engaged while effectively pitching your products:

  1. Start with a compelling story that illustrates the problem your offer solves (This creates emotional connection)
  2. Deliver one complete, actionable teaching point related to your offer's topic (This proves your expertise)
  3. Bridge the gap by showing what's possible beyond this single tip (This creates natural desire)
  4. Present your offer as the logical next step, focusing on transformation rather than features (This feels like a solution, not a sales pitch)
  5. End with a simple call-to-action that removes friction (One clear button or link)

What makes this template powerful is that even if subscribers never buy, they still walk away with valuable knowledge they can implement immediately.

This maintains trust during promotional periods while still effectively converting those who are ready for your complete solution.

I use this exact template in my own promotions and have seen engagement rates actually increase during launch periods compared to regular content-only emails.

Want to master this approach with real examples and swipe files?

Join the Newsletter Profit Club to access this Wednesday's Teach & Pitch Method Workshop and transform how you promote in your newsletter.

​JOIN NEWSLETTER PROFIT CLUB NOW​

📝 Before You Go...

Remember, the difference between newsletters that maintain engagement during promotions and those that see a drop-off isn't luck—it's strategy. I'd love to help you master that strategy this Wednesday during our Teach & Pitch Method Workshop.

If you have any questions about the workshop or anything else covered in today's newsletter, simply hit reply. I personally read and respond to every email.

Wishing you a productive and inspired week ahead!

Destini

Coach, Newsletter Profit Club & Digital Product Growth Lab

Host, Creator's MBA Podcast

P.S. Don't forget – join as an annual Newsletter Profit Club member and you'll receive a personalized Expert Newsletter Review ($197 value) in addition to Wednesday's workshop. It's the perfect way to help you implement the Teach & Pitch Method in your newsletter!

​JOIN NEWSLETTER PROFIT CLUB NOW​

Dr. Destini Copp

Business Growth Coach for Digital Product Entrepreneurs

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Creator's MBA Newsletter

Hi, there, I'm Dr. Destini Copp! I'm passionate about helping business owners like you generate consistent revenue from your digital product business without the need to be glued to your desk, constantly live launching, or worrying about social media algorithms.

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