Welcome to Creator's MBA, a weekly newsletter sharing actionable marketing advice to grow an online digital product business with ~10,000 readers every week. Was this sent to you? Subscribe here so you don't miss the next one.

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Ever feel like there are just too many options when it comes to digital products? I get it. One day you're thinking about creating an online course, the next you're dreaming up a membership site, and then suddenly you're wondering if you should be selling templates on Etsy.

Reader, it's enough to make your head spin, right?

With so many possibilities, it's totally normal to ask yourself, "Where do I even start?" or "What kind of digital product suits me best?"

Here's the thing: There's no one-size-fits-all answer. The best digital product for you depends on your unique skills, what you enjoy doing, and what your audience needs.

So, how about we figure out what might work best for you? I've put together a quick and fun quiz to help you discover your digital product strength. Ready to do this?

Quick Quiz: Discover Your Digital Product Superpower (+ Free Bundle!)

1. Your perfect workday involves: a) Sharing knowledge in live sessions b) Nurturing an online community c) Creating bite-sized, valuable content d) Curating irresistible digital goodies e) Designing printables or ebooks
2. Your income preference: a) High-ticket items for select clients b) Recurring monthly revenue c) Steady stream of small purchases d) Mix of various price points e) Passive income while you sleep
3. Your superpower is: a) Simplifying complex topics b) Building relationships c) Generating endless quick-win ideas d) Spotting trends and creating products e) Eye-catching visual designs

Tally your answers and find your Digital Product Superpower below!

Mostly A's: The Course Creator Extraordinaire Your superpower lies in crafting comprehensive online courses that transform lives.

Mostly B's: The Membership Maestro You thrive on building engaged communities and delivering ongoing value.

Mostly C's: The Digital Download Dynamo Your strength is creating a variety of low-cost, high-impact digital products.

Mostly D's: The Shopify Sensation You excel at curating and selling a diverse range of digital offerings.

Mostly E's: The Printables Pro Your talent shines in creating beautiful, practical digital designs.

Now that you've got an idea of your digital product strength, why wait to start your journey? I've got something that can help you take your digital product ideas even further, right now.

Introducing the Digital Product Genius Bundle – a treasure trove of resources designed to help you create, launch, and scale your digital products, no matter which type suits you best.

The best part? It's completely FREE, but only for a limited time.

Ready to unlock your digital product potential?

👉 Claim Your Free Digital Product Genius Bundle Now​

Inside, you'll find over 39 premium resources worth $2,990+, including guides, templates, and strategies for all types of digital products. Whether you're just starting out or looking to expand your existing offerings, this bundle has something for you.

Don't miss out on this opportunity to kickstart or level up your digital product business. Grab your free bundle now, and let's make those digital dreams a reality!

Now, let's dive into what else I've got in store for you in this week's newsletter...

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🎧 NEW EPISODE

Ever feel like you're running on a treadmill, trying to keep up with all your business tasks? Well, we've got something that might help you catch your breath.

​In episode #181 of Creator's MBA podcast, I'm chatting with Elizabeth Neumann about how to make your business run smoother with some savvy automations tips.

Here's what we talked about:

• The big oops many business owners make when setting up their tech (and how you can dodge it)
• 3 nifty automations that could change your work life
• How to get over those tech jitters and make friends with automation
• Some insider tips on picking the right tech tools for your unique business

Want to learn how to make your business hum along like a well-oiled machine? Give this episode a listen - it might just be the game-changer you've been looking for!

🎙️Listen in here: Website, Apple Podcasts, or Spotify.​

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📅 UPCOMING WORKSHOPS & EVENTS

Digital Product Creation Lab

Feeling stuck in a creative rut? You're not alone! Whether you're:

• Fresh out of ideas
• Feeling creatively burnt out
• Just looking for a spark of inspiration

We've all been there. But here's the good news: your next big idea is just around the corner!

Introducing the Digital Product Creation Lab​

This 4-day virtual event is your ticket to unlocking your next profitable product idea. Here's what you can expect:

• Discover high-quality digital products you can create and sell quickly
• Learn strategies to reignite your creativity
• Get your ideas out into the world efficiently
• Connect with fellow digital product creators

When: August 13 - 16

Where: Online (join from anywhere!)

Cost: FREE

Don't miss this chance to refuel your creativity and brainstorm your next big hit. Remember, taking a breather and exploring new ideas isn't just helpful—it's essential for your business growth!

​Reserve Your Spot in the Digital Product Creation Lab​

P.S. This event pairs perfectly with the Digital Product Genius Bundle. Use the lab to generate your next great idea, then leverage the bundle's resources to bring it to life!

💡 QUICK TIP

Validate Your Digital Product Idea with Preselling

Want to ensure your next digital product is exactly what your audience needs? Try preselling! Here's why it works and how to do it:

Why Presell?

• Validates demand before you invest time and resources
• Provides immediate feedback from your target audience
• Generates early revenue to fund creating the product
• Creates buzz and anticipation for your launch

How to Presell in 4 Steps:

1. Outline Your Concept: Create a description of your proposed offer, including key benefits and features, and your promised transformation (what your student's will achieve).
2. Set Up a Simple Cart Checkout: Use a cart checkout to create a basic sales page. Include your promised transformation, expected delivery date, and a special "early bird" price.
3. Promote to Your Audience: Share your presale offer with your email list, social media followers, and any other channels where your target audience hangs out.
4. Analyze Results: If people buy, great! You've validated your idea. If not, gather feedback to understand why and refine your concept.

Pro Tip: Be transparent about the presale nature of your offer. Let buyers know they're getting special early access and the opportunity to shape the final product.

Want some free coaching on your offer description? I'd love to help!

Head over to my Instagram post where I'm offering free feedback.

Just comment with a one-sentence description of your offer, and I'll give you a suggestion to improve it.

👉 Check out the post here. ​

That's a wrap for this week, Reader!

Remember, your digital product journey is unique, and we're here to support you every step of the way. Whether you're a Course Creator Extraordinaire or a Printables Pro, there's a world of possibilities waiting for you.

Quick reminders:

1. Don't forget to claim your FREE Digital Product Genius Bundle. It's packed with $2,990+ worth of resources to help you create, launch, and scale your digital products.
2. Mark your calendar for the Digital Product Creation Lab (August 13-16). It's your chance to refuel your creativity and generate your next big idea.
3. Give my latest podcast episode a listen for some game-changing automation tips.

Got questions or want to share your digital product wins? Hit reply – I love hearing from you!

Here's to turning your digital dreams into reality. Until next time, keep creating and inspiring!

Best,

Destini

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Dr. Destini Copp Certified Business Growth Coach for Digital Product Entrepreneurs

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Interested in working with me in my Digital Product Accelerator 1:1 coaching program? I'd love to meet you! APPLY NOW